We all know charities are finding it harder to raise funds in the current economic downturn and traditional methods aren't working. http://www.independent.co.uk/news/uk/home-news/chuggers-shunned-as-brito...

ActionAid has come up with a viral in an attempt to find a new way to raise funds and engage with a new audience. They have tried to create a virtualisation of the warm fuzzy feeling donating to charity should give. Donate £2 to ActionAid and get a personalised video thank you complete with cute kids, Barack Obama and your own town.