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You'd think with the election over, we would shut up about Obama's internet strategy - but not so much. Because it turns out that an oft-quoted statistic about his campaign isn't quite right. See, I went around telling everyone that small donors formed the bulk of his campaign contributions. I bragged about how the internet had made it possible to mobilize huge numbers of regular folk, who gave small amounts of their hard earned cash until, together, they put Obama in the White House! Power to the people, baby!
A nice story, but according to a study of his campaign finances, not exactly true.
And the truth is more interesting. (More...)
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