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Net2 Think Tank: Age Segmentation in Social Networking
In the early years of social networking, people thought it was just for kids. As the field has matured, however, that notion has changed and many sites have successfully targeted themselves towards particular age or demographic groups. From mommy blogging to the new AARP community, age segmentation can create a new level of participation, functionality, transparency, and interest. This month's Net2 Think Tank asks you to share your thoughts and best practices for using social media with or for a particular age group.
Regular contributors, please note that we've broadened the ways that you can contribute, so be sure to re-read the "How to contribute" section below!
Topic:
What are your organization's tactics for appealing to a particular age group online? Do certain tools or practices appeal to young people while other tactics appeal to older people? What tools does your limited target audience prefer and why? Share your case studies, examples and tips with the NetSquared community!
Deadline: Saturday, July 17
How to contribute:
- Post your response online: Write on your own blog or website, post on the NetSquared Community Blog (more information about how to post on the NetSquared site), or send us a comment on Facebook, Linkedin, or Twitter.
- Tag your post, comment, or tweet with net2thinktank.
- Email Claire Sale the link to your post.
- Have you written about this topic in the past? Great! Simply add the net2thinktank tag to your post and email us the link.
Be sure to get your submission in by emailing Claire the link to your post by Saturday, July 17th.
The roundup of contributions will be posted on the NetSquared blog on Monday, July 19th.
About Net2 Think Tank:
Net2 Think Tank is a monthly blogging/social networking event open to anyone and is a great way to participate in an exchange of ideas. We post a question or topic to the NetSquared community and participants submit responses either on their own blogs, the NetSquared Community Blog, or using social media. Tag your post with "net2thinktank" and email a link to us to be included. At the end of the month, the entries get pulled together in the Net2 Think Tank Round-Up.
- Claire Sale's blog
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Round-up now available
This Think Tank is now closed. Read the Round-up at http://netsquared.org/blog/claire-sale/net2-think-tank-round-age-segmentation-social-networking.
Do you have thoughts on this subject that you'd like to share? Feel free to share your advice in the comments section of the round-up!