How to Plan for and Execute a Successful Crowdfunding Campaign
Crowdfunding platforms such as Kickstarter raised $2.7 billion in 2012 to fund more than one million individual campaigns globally.
The industry, which is revolutionizing fundraising and investing is projected to grow to over $5 billion in the next year.
These campaigns have the potential to raise huge sums of money in a short period of time.
This morning I gave a workshop to the Newburyport Chamber of Commerce on crowdfunding basics, including the do’s and dont’s of setting up a campaign, characteristics of a great campaign, and how to create a plan of action to achieve success and reach your goals.
Here are the slides: http://jcsocialmarketing.com/2014/02/plan-execute-successful-crowdfunding-campaign/