...or, more importantly, what the meaning of engagement here is, as well as its CONTEXT.  We were looking over the posts since we began the engagement campaign and realized a few items need clarification.

First off, when we use the word engagement here, we're talking about community building through collaboration.   N2 just wants to open up conversation with its users through the blog in order to learn from you what type of content is of best value to you for your operations.   And on top of that, we want to encourage you to engage one another.

Second, CONTEXT…     When we speak of engagement here on the blog, we mean only here on the blog.   Elsewhere in N2 land, engagement is terrific.   Take for instance the 2008 USAID Development 2.0 Challenge - we had 115 applications and over 5000+ votes.   That's some serious engagement and all of it benefited the communities that surround N2.   However, on the blog, we weren't seeing lots of engagement both in comments and in metrics on our dashboard so we collaborated and decided to try a direct approach to see if we couldn't make the blog like our challenges and projects.

And, finally, we definitely don't want to send a message that might make anyone think we're giving out homework.   Our intention is to engage, not dictate; we simply want to know from you the community that gives N2 its purpose what we could do to make the blog's presence as valuable as possible.   We love the comments we've already received and we're going to begin a Forum for those responses to grow into threaded conversations with movement towards documented strategies to deliver what you need and want.