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Why should development organizations engage with podcasting?
We had a training session on podcasting by Mark Fonseca. I interviewed him to hear why he thinks podcasting can be an interesting tool for development. He said, people should know about international developments. As development organization you probably have something to say, a message. You don't want intermediaries to tweek or twist your message, so podcasting is the right solution to be able to get your message out. How to find an audience for your podcast remains a challenge though.
To see the video or to read more about the training see the blogpost on my blog: http://joitskehulsebosch.blogspot.com/2008/01/interview-with-mark-fonsec...
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Increasing podcating traffic
Hi Joitske!
Did he give any tips for increasing podcast traffic?
Increasing podcasting traffic
What I remember from the top of my head (don't have my notes here..). Mark said don't focus too much on the statistics. One because they are not reliable and two because when it goes down it may be discouraging. Second, he said that word of mouth is still very important. And there are some tricks like giving good titles, adding good tags, adding your podcast to itunes, etc.
Thanks for the info Joitske
Britt Bravo
Community Builder
NetSquared • A Project of Tech Soup
www.netsquared.org
bbravo@techsoup.org
Skype:bebravo