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A Few Good Nonprofit Video Channels

While the commercial video sharing services are beginning to have a larger nonprofit presence, several nonprofit-focused video sharing projects have recently launched. 

The commercial community-based video sharing services like YouTube and Blip.TV are filled with thousands and thousands of videos on all topics.  While you are bound to find lots of funny videos, if you do a little creative searching, you'll discover videos on serious topics created by nonprofits.

Netsquared's Britt Bravo has posted about YouTube and Nonprofits and the National Resource Defense Council's YouTube Channel.   To find more examples on YouTube, just search on the tag,  nonprofit.   There's also a nptech group on YouTube!  You can also find some nonprofit videos over at blip.tv by searching on the tags "nonprofit" and "nptech."

There is also a growing nonprofit presence on OurMedia - which bills itself as "an open source community for high-value grassroots media."   OurMedia not only supports video, but also podcasts, music, and images.  In addition, it's goal is to be a gathering place for people to learn how to create media through its Learning Center.

There are several video portals that are nonprofit-focused or managed and that showcase videos on environmental, social and health-related issues, and human rights topics.   Two are designed as fundraising platforms, where viewers can click on a donate now link and make a financial contribution to the cause.  The other is a citizen journalism project.

Channel G, a nonprofit organization, distributes and produces video pieces designed to inspire people about the work of nonprofit organizations in the US.   When you view a video on Channel G, you are given the option to make a financial contribution to the organization's work.  Take for example, the Boreal Songbird Initiative.   The projects showcased on the site have been through a vetting process.

Dogooder.tv enables nonprofits to present their videos on the Web.  The interface provides a direct way for viewers to donate to the organization, join, volunteer or find out more information.  Still in its alpha stages, there isn't yet a huge amount of content available, but you can view videos from the YMCA, Field MusemKindling Group, and a few others.   In order to place your video here, you need to fill out a submission request.

In both of these cases, the content appears to be professionally produced informational videos about the organization's work.  It's not clear the size of audience or the fundraising capacity that these sites offer.

Witness Video Hub is billed as a participatory website where anyone with human rights related footage can upload video that can be used to create change. As noted on the project blog, "the Video Hub will provide new opportunities to feed the populist shift toward user-generated content with media in the service of global human rights advocacy."   A pilot,  in collaboration with Global Voices, was recently launched as the first step towards that goal.

As video on the web becomes more of a standard, it will be interesting to watch how the nonprofit presence in video further develops.  It obvious that selecting a video sharing site will become a strategic decision of audience, strategy, ownership rights, and other issues.  

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