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I was given a review copy of "Getting to First Base" a social media marketing how to book by Darren Barefoot and Julia Szabo. The books provides great advice on the following topics:
- Bring more visitors to your website
Increase your company's visibility online
Engage with online influencers
I'm not yet finished with the book. I've only read the first 30 pages or so, but I've found so much valuable information in here, I wanted to share it with the rest of you here on Netsquared.
This book goes beyond focusing on the tools, but offers some step-by-step advice for putting together a winning strategy for using these tools. Before I started reading the book, I checked out all the "free resources" like the bookmarks and sample chapters which were really useful, but the 100 or pages in the book are even better!
You can buy a copy of the book here.
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Thanks for the write-up!
I'm glad your finding some value in our book. In truth, we're targeting it at the 'middle of the bell curve' in terms of web sophistication, but I guess there's something for even you savvy types.
And I should mention that if there are any bloggers, podcasters or other social media creators out there who want to review the book, they can just contact us via the website for a free copy.