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Building community in your area? Check out the Community Organizers Handbook. Includes everything you need to start and grow a NetSquared Local group or any other community-powered program.

SLAVE FREE: iRespond to Slavery

Hey Everyone at the N2Y4Conference!   We are so honored to be considered as a featured project.    

WHAT IS SLAVE FREE ALL ABOUT?

 Last year, slave traders made $32 Billion, more than Nike, Starbucks and Google combined.   Pervasive awareness and marketplace solutions are among the largest and best opportunities to significantly reverse the profitability from human trafficking.  

MOBILE TECH IS THE ANSWER!

 Slave-Free currently represents the biggest potential for a marketplace solution.   Using cameras and cell-phones, consumers upload photos of the Slave-Free label held against the products they buy thus  creatively exhibiting the  EXPANDING MARKET for  the Slave-Free brand.   Consumers can then click on the brands they use at chainstorereaction.com to send messages to companies demanding their products be Slave-Free.  

By both creating market demand and facilitating corporate compliance, Slave-Free addresses the primary obstacles inhibiting a company's examination of slave labor in their product chains.  Successful elimination results in the award of the Slave-Free label for those products investigated.      

SUCCESS SO FAR

In  the last  two months since  label development began, backing has already been garnered from the largest anti-trafficking organizations, the State Department and the UN.   Furthermore, a leading consulting company has  expressed interest  in leading the development of Slave-Free certification and investigation of product chains.   Well-known stakeholders from multiple sectors already have joined on in an advisory role, but financial backing is the primary obstacle hindering further development.

NEXT STEPS

Integration of platforms, mobile apps on SLAVEFREE.   Business development and management experience is needed  in order to act as liasons and brand ambassadors promoting the market for and the importance of the Slave-Free label.  

 

Please visit our project page to learn more.

 http://www.netsquared.org/projects/slave-free

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