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benrigby
Mobilizing Generation 2.0: An Interview with Ben Rigby of Mobile Voter
" There are about 50 social networks, and they each have thousands of groups of individuals in these little private circles. It is not like you can send out a blast to everyone on the list and expect them to respond enthusiastically. You really have to do what Jacob Colker did, and go door-to-door--the equivalent of door-to-door online and get to know people, spend some time."
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