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Marianne Richmond founded Resonance Partnership, a St. Louis communications consultancy passionately advocating blogs and social media for business, non-profit, and consumer marketing and branding.
Holding Masters Degrees in both Business Administration and Social Work, Marianne's resume includes work with a wide range of organizations from Nabisco Brands to the St. Louis Arts and Education Council.
In the following interview, Marianne offers a frank look at the possibilities and perils of non profit use of blogs for promotion.
I just got done with a short promo/psa that I'll be sharing with some other podcasters during the holiday season:
http://www.501c3cast.com/mp3s/501c3castHolidayPromo.mp3
In it I encourage people to consider making honor gifts instead of purchasing gifts for loved ones. I'd love to see nonprofits reach out like this with short 1 minute blurbs about what they are doing or how the public can get involved. It's easy to do and can be distributed quickly. The file is just about 1 MB which can even be emailed if needed!
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