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The day I could answer "What's the point of having a blog?"
When the idea of starting a blog for our organization first came up a few years ago, I thought it was the dumbest thing I'd ever heard. All I knew about blogs was that a few of my friends did it for fun, and the Houston Chronicle had about 50 of them that didn't interest me in the least. And since when was my organization the kind to waste its time on trendy stuff like that?
Looking back, I think my problem was not understanding the purpose of having a blog. I mean, we already had a website where we posted news and pictures - wasn't a blog just another place to put all the same stuff, only with a trendier name? At that time, I don't think any of us really "got it".
Flickr will be used to find missing kids
The Strategic Public Relations blog has a good post on how "Missing and Exploited Children Gain Awareness on Flickr" (via the del.icio.us links feed of PR blogger Kami Huyse of Communication Overtones).
