Building community in your area? Check out the newly-launched Community Organizers Handbook! Everything you need to start and grow a NetSquared Local group or any other community-powered program.
NetSquared is an initiative ofTechSoup
NetSquared enables social benefit organizations to leverage the tools of the social web.
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Use Web2.0 Tools to Raise Money for Your Organization
Before committing resources to particular milestones & objectives for a fundraising campaign that employs groups, events, and applications on Facebook, OpenSocial, and other platforms, test (AB testing) the relative appeal of various assets (themes, messages, actors, stories, text, images, video, wikis, audio, speakers) and tools for your campaign on a representative sample of your target audience/engaged membership.
Some set of elements fit together and perform as a whole better than others. Find out which combinations create the best results.
Once testing is complete, estimate:
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