What would you do if you could build a non-profit website from scratch without worrying about any integration issues?

It’s exactly what I’m doing at the moment. In this post I’m sharing my ideas and I’d love to hear your’s.

http://sm4good.com/2010/03/01/nonprofit-website-scratch/

Based on experiences in Samoa and Haiti, I’m trying to come up with best practice for how to organize tweeting staff in a disaster context so that there is a maximum benefit for the organization.

I have identified four different approaches:

- The organizational approach
- The personal approach
- The CNN approach
- The List approach

read more about the advantages and disadvantages that I see in each approach on Social Media 4 Good:
http://sm4good.com/2010/02/15/twitter-disasters-organize-staff/

To say that the last week was “intense” would be an understatement. From the minute the earthquake struck Haiti on January 12, the Red Cross Red Crescent Movement pulled out all stops to help the people on the ground.

Communications is only a small part of that response and social media an even smaller part. Nevertheless – here are my observations:

http://sm4good.com/2010/01/24/haiti-earthquake-social-media-response/

I have been using Flickr for about two years to increase visibility of the work of Red Cross Red Crescent. Today, I’d like to share some of the lessons I’ve learned.

Why Flickr?

I believe that most non-profits spend too much time preaching to the choir. Flickr is a great website to show what your organization is doing and why it is doing it to people whom you haven’t been able to reach.

http://sm4good.com/2010/01/11/flickr-nonprofits-lessons-learned/

The Red Cross Red Crescent and Reuters have launched a multimedia web documentary - that marks the fifth anniversary of the Indian Ocean Tsunami. The centre-piece of "Surviving the Tsunami: Stories of Hope" are four very moving interviews with people who have survived this disaster which killed 230,000 people across 14 countries. The Indian Ocean Tsunami is the largest natural disaster in living history: http://tsunami.trust.org

One of my projects over the last few months was to write and get approval for social media staff guidelines for the International Federation of Red Cross and Red Crescent Societies (IFRC). I’m sharing them because I hope that they will be useful to other organizations who are working on similar documents. Besides: I wouldn’t have been able to write them without other organizations and companies making their’s available.