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What do a surprised chipmunk, “I like Turtles” and Harry Potter have in common? They are all memes—bits of culture that are shared within societies. The internet has exponentially boosted the appearance and spread of memes. While it may be bewildering at first, the popularity of some internet memes can be tapped to help spread the messages of social-benefit organizations.
We all know charities are finding it harder to raise funds in the current economic downturn and traditional methods aren't working. http://www.independent.co.uk/news/uk/home-news/chuggers-shunned-as-brito...
ActionAid has come up with a viral in an attempt to find a new way to raise funds and engage with a new audience. They have tried to create a virtualisation of the warm fuzzy feeling donating to charity should give. Donate £2 to ActionAid and get a personalised video thank you complete with cute kids, Barack Obama and your own town.Â
Browsing the web for news, I came across this story about charities in the UK:
http://www.itpro.co.uk/news/108014/charities-told-to-use-web-better.html
It comes from a conference sponsored by British non-profiteers. Notable quotes include:
"We are entering an age of participative media where anybody with access to a computer has the potential to contribute in a unique and valuable way," Dame Suzi Leather, chair of the Charity Commission. "The challenge for charities is to harness this potential and channel it into genuine social change and community action on the ground."
Hello Net2 blog readers!But this is the coolest YouTube news I've seen so far today. A video like this can be spread by clicking on the YouTube logo on the bottom right, then copying the embed code from the site onto your web page of choice. This has a lot of potential.
This via Jason Calacanis of AOL.
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