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 <title>NetSquared, an initiative of TechSoup.org - reach</title>
 <link>http://www.netsquared.org/tags/reach</link>
 <description>
share stories about how web-based technologies are impacting people’s lives
build toolkits for nonprofits around the globe to help extend their good work

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 <title>How will your non-profit organization avoid the “Meatball Sundae”?</title>
 <link>http://www.netsquared.org/blog/rich-reader/how-will-your-non-profit-organization-avoid-meatball-sundae</link>
 <description>&lt;p&gt;Are your community’s articles, blogs, and discussions left shivering in a dark and quiet echo chamber? Do relevant reach, attraction, engagement, interactivity, and participation elude your organization’s site? &lt;/p&gt;
&lt;p&gt;Today, January 23rd, 2008, &lt;a href=&quot;http://sethgodin.typepad.com/&quot; target=&quot;_blank&quot; title=&quot;Seth Godin&amp;#039;s blog&quot;&gt;Seth Godin&lt;/a&gt; (Search Engine Strategies, Search Engine Watch, Clickz Network, &amp;amp; BuzzLogic) webcast the core message from his new book, “Meatball Sundae”. This haunting &amp;amp; timely theme speaks to a challenge which many of us in non-profit organizations and non-governmental entities struggle with: how (&amp;amp; where) do we better communicate with those whom we serve as well as those on whom we depend, and through doing so, provide a better service? &lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.netsquared.org/blog/rich-reader/how-will-your-non-profit-organization-avoid-meatball-sundae&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.netsquared.org/blog/rich-reader/how-will-your-non-profit-organization-avoid-meatball-sundae#comments</comments>
 <category domain="http://www.netsquared.org/tags/attraction">attraction</category>
 <category domain="http://www.netsquared.org/tags/engagement">engagement</category>
 <category domain="http://www.netsquared.org/tags/interactivity">interactivity</category>
 <category domain="http://www.netsquared.org/tags/np-tech">NP Tech</category>
 <category domain="http://www.netsquared.org/tags/online-community-0">online_community</category>
 <category domain="http://www.netsquared.org/tags/participation">participation</category>
 <category domain="http://www.netsquared.org/tags/reach">reach</category>
 <pubDate>Wed, 23 Jan 2008 16:46:42 -0500</pubDate>
 <dc:creator>Rich Reader</dc:creator>
 <guid isPermaLink="false">7349 at http://www.netsquared.org</guid>
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